Email Marketing Analytics Course
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Description
With the “Email Marketing Analytics course – Beginner Level” hosted by Reinicia, you will be able to analyze the results obtained with your email marketing campaigns and find out what works and what doesn’t.
It is a 100% practical course, and upon completion, you will have the necessary knowledge to extract the data from your campaigns and users in Mailchimp, the most powerful email marketing tool on the market, and so be able to make decisions to improve results constantly.
Online store managers
Marketing and e-commerce professionals
Entrepreneurs
People looking for new professional opportunities
How to extract and organize Mailchimp data
How to use Excel for statistical data processing
How to generate tables and graphs with Excel from E-mail Marketing data
How to interpret key indicators
How to propose hypotheses and implement improvement actions based on the results obtained
Beatriz Taberner San Juan – Marketing and Communication at Audalia Nexia.
The course has not disappointed me; The topic was extensive, but Néstor explained it pleasantly and organized a dynamic, participatory and practical class where we could see the tool’s main functionalities and learn the best way to create effective email marketing campaigns.
Gabriela Gómez Puente – Skill certification teacher IFCD011.
Néstor has taught this course from a business point of view, with a deep knowledge of the tool, and surprised me with excellent control of the group and exceptional dynamism. He made sure that everything applied to my reality. I would surely attend another of his courses.
Lidia Herbada – R&D&I reporter.
Néstor is a fantastic online marketing teacher. He not only gives the best of himself to each student, but he also has excellent skills to make the classes enjoyable. Learning Mailchimp with him was a pleasure because he makes things easy and is a dedicated professional.
Aurora Mandelbli – Head of Marketing at Sticker4life.
The course has been very useful to me. It was well put together, with great flow, well explained, and hands-on; just what I expected from this training. Néstor’s experience in online marketing allows us to lay the foundations of email marketing and understand a powerful tool such as Mailchimp.
Online store managers
Marketing and e-commerce professionals
Entrepreneurs
People looking for new professional opportunities
How to extract and organize Mailchimp data
How to use Excel for statistical data processing
How to generate tables and graphs with Excel from E-mail Marketing data
How to interpret key indicators
How to propose hypotheses and implement improvement actions based on the results obtained
Beatriz Taberner San Juan – Marketing and Communication at Audalia Nexia.
The course has not disappointed me; The topic was extensive, but Néstor explained it pleasantly and organized a dynamic, participatory and practical class where we could see the tool’s main functionalities and learn the best way to create effective email marketing campaigns.
Gabriela Gómez Puente – Skill certification teacher IFCD011.
Néstor has taught this course from a business point of view, with a deep knowledge of the tool, and surprised me with excellent control of the group and exceptional dynamism. He made sure that everything applied to my reality. I would surely attend another of his courses.
Lidia Herbada – R&D&I reporter.
Néstor is a fantastic online marketing teacher. He not only gives the best of himself to each student, but he also has excellent skills to make the classes enjoyable. Learning Mailchimp with him was a pleasure because he makes things easy and is a dedicated professional.
Aurora Mandelbli – Head of Marketing at Sticker4life.
The course has been very useful to me. It was well put together, with great flow, well explained, and hands-on; just what I expected from this training. Néstor’s experience in online marketing allows us to lay the foundations of email marketing and understand a powerful tool such as Mailchimp.
Course index
- Mailchimp Data Extraction
- Data processing with Excel
- Data treatment, graphs and analysis of results
- Methodology to propose hypotheses and improvement actions
- KPI improvements. Decision-making to increase ROI
Download the complete program
Instructors
Néstor Tejero Bermejo
General Manager_
He manages the agency and advises clients of different sizes and sectors. From the definition of business models and strategic plans to the preparation of specific campaigns. What he enjoys most is learning new business models and devising new ways to reach clients.
He has been teaching marketing and business training for more than 10 years. He says that the more he teaches, the more he learns. Curious paradox.
He hasn’t said no to a beer since 2006.
Alvaro O’Donnell
Digital Strategy and CRO_
Whoever comes to Reinicia_ looking for a marketing strategy passes through his hands. He understands better than anyone the different business models and the Client’s needs and builds the strategy to achieve the objectives. Always with originality but being realistic. If something doesn’t work, pivot.
He also shares his knowledge as a teacher in many of the agency’s courses, where his expertise always comes to the fore.
Give him a slate and he makes you a strategy.