E-Mail Marketing Analytics Course
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Description
With the Email Marketing Analytics – Beginner Level course organized by Reinicia you will be able to analyze the results obtained with your email marketing campaigns and know what works and what does not.
It is a 100% practical course, where at the end you will have the necessary knowledge to extract data from your campaigns and users of Mailchimp, the most powerful e-mail marketing tool on the market, and thus be able to make decisions to improve the results of the same in a constant way.



Online store managers
Staff of the marketing or e-commerce department of a company
Entrepreneurs
People looking for new career opportunities
Extraction and organization of Mailchimp data.
Use Excel for statistical data processing.
Generation of tables and graphs with Excel from E-mail Marketing data.
Interpretation of the main indicators.
Propose hypotheses and implement improvement actions based on the results obtained.
Beatriz Taberner San Juan – Marketing and Communication at Audalia Nexia.
The course did not disappoint me at all; the topic was extensive but Néstor explained it in a pleasant way and organized a dynamic, participative and very practical class where we could see the main functionalities of the tool and learn the best way to create effective email marketing campaigns.
Gabriela Gómez Puente – Teacher professionalism certificate IFCD011.
Thanks to Néstor has taught it with a vision from the point of view of the business, a deep knowledge in the tool, surprising me the proper control of the group, as well as an exceptional dynamism. He has made it easy to apply what he taught to the reality of my environment. I would certainly attend another of your courses.
Lidia Herbada – Journalist I+D+i.
Nestor is a wonderful online marketing teacher. Not only is he dedicated to each student, but he has excellent skills to make the subject enjoyable. Mailchimp with him is a pleasure. He makes the difficult easy. And his delivery is to be valued.
Aurora Mandelbli – Head of Marketing at Sticker4life,
I found it very useful: well put together, well structured, well argued at all times, participative and above all very practical: exactly what I expected from this training. Nestor’s experience in online marketing allows you to lay the foundations of email marketing and understand even better this powerful tool that is Mailchimp.
Online store managers
Staff of the marketing or e-commerce department of a company
Entrepreneurs
People looking for new career opportunities
Extraction and organization of Mailchimp data.
Use Excel for statistical data processing.
Generation of tables and graphs with Excel from E-mail Marketing data.
Interpretation of the main indicators.
Propose hypotheses and implement improvement actions based on the results obtained.
Beatriz Taberner San Juan – Marketing and Communication at Audalia Nexia.
The course did not disappoint me at all; the topic was extensive but Néstor explained it in a pleasant way and organized a dynamic, participative and very practical class where we could see the main functionalities of the tool and learn the best way to create effective email marketing campaigns.
Gabriela Gómez Puente – Teacher professionalism certificate IFCD011.
Thanks to Néstor has taught it with a vision from the point of view of the business, a deep knowledge in the tool, surprising me the proper control of the group, as well as an exceptional dynamism. He has made it easy to apply what he taught to the reality of my environment. I would certainly attend another of your courses.
Lidia Herbada – Journalist I+D+i.
Nestor is a wonderful online marketing teacher. Not only is he dedicated to each student, but he has excellent skills to make the subject enjoyable. Mailchimp with him is a pleasure. He makes the difficult easy. And his delivery is to be valued.
Aurora Mandelbli – Head of Marketing at Sticker4life,
I found it very useful: well put together, well structured, well argued at all times, participative and above all very practical: exactly what I expected from this training. Nestor’s experience in online marketing allows you to lay the foundations of email marketing and understand even better this powerful tool that is Mailchimp.

Course index
- Data extraction from Mailchimp
- Data processing with Excel
- Data processing, graphics and analysis of results
- Methodology for hypotheses and actions for improvement.
- Improving indicators. Decision making to increase ROI

Download the complete program
Teachers who teach
Néstor Tejero Bermejo
General Manager_
He manages the agency and advises clients of different sizes and sectors. From the definition of business models and strategic plans to the preparation of specific campaigns. What he enjoys most is learning new business models and devising new ways to reach clients.
He has been teaching marketing and business training for more than 10 years. He says that the more he teaches, the more he learns. Curious paradox.
He hasn’t said no to a beer since 2006.
Alvaro O’Donnell
Digital Strategy and CRO_
Whoever comes to Reinicia_ looking for a marketing strategy passes through his hands. He understands better than anyone the different business models and the Client’s needs and builds the strategy to achieve the objectives. Always with originality but being realistic. If something doesn’t work, pivot.
He also shares his knowledge as a teacher in many of the agency’s courses, where his expertise always comes to the fore.
Give him a slate and he makes you a strategy.

Why should you choose a Reinicia Digital Marketing course?
- We adore sharing our knowledge about different tools and areas within marketing.
- We have over 10 years experience in teaching courses.
- As one of the FUNDAE’s partnering companies, we can offer you redeemable courses.
- We adapt our training to your needs and your industry.
- Each course we design is based on a specific level.






